Evaluation Presentation Ideas

Question 1)
Audio commentary over final cut
Audio commentary over images (after video)

Question 2)
Prezi

Stop Motion

Question 3)
Video

Text on Blog

Question 4)
Google Sketchbook

Prezi

Digipak Final Design

Year 2010 Review

Part 1

2010 Media review on Prezi

Part 2

Media 2010 Review on Prezi

Audience Feedback: Digipak Draft

Front cover:

- The title on the side 'Those autumn days' is difficult to read.

- Image itself is good and relates to the title of the album 'Those autumn days'.

- Text is placed well and doesn't distract from the image.

- Font doesn't look very effective.

- The artist is in the image so audience can recognize.

Inside:

- The placement of the guitar image is well thought out.

- Hole of CD is hole of guitar.

- Image of mike is good photograph.

-The title on the side is hard to read again 'Those autumn days'.

- The industry logo good, not in your face.

- The images again reflect the album title, 'Those autumn days'.

CD:

- Text fits into guitar nicely.

- Image reflects album, 'Those autumn days'.

- Font doesn't link with magazine advert.

- Links with image under CD (inside cover)

- Font looks bland.

Back:

- Image is a good photograph.

- Text on the side different colour to the rest of the CD.

- Text in image is readable, good and clever.

- Title on the side is clear in this image, 'Those autumn days'.

- Text and barcode make the cover look realistic.

- Too much text on back.

- Image again reflects album, 'Those autumn days'.

- Industry logo included which is good.

Digipak Text Draft

After creating a draft of images we could use we then decided to create a draft of the text format. This is to see where the text would set in the images and how it would fit. We also had to get the right colour for the text. The fonts we downloaded for the magazine advert are on the mac in college and as it's the holidays we can't get access to them.

Digipak Draft

Draft of the digipak images: What we're using, how we'll cut the images and size. We will edit the images better later but this is just a rough idea of what we'll be doing. We will also add the typography at a later date. The typography will be the same as use on the magazine advert so the link is more obvious.

Front Cover

Inside Covers

CD

Back Cover

Magazine Advert - Record Company

For our album advert we decided to create our own record company name and logo. The record company we created will represent our artist. We thought how record companies have random names. According to Wikipedia, the major labels since 2009 are: Sony Music Entertainment, EMI Group, Warner Music Group and Universal Music Group. We decided on a random animal to be our record label; 'Leopard' was what we decided to use for our company.

We didn't feel obliged to link our record label to our music genre as labels gather so much talent they aren't defined by who they represent.

Typography

For our ancillary task we need to create a digipak for the CD and a magazine advert. One way we will link these seperate promotional works is with the text.

We experimented with different typography on word and we ended up downloading a few offline too. These are a few we looked at:

Digipak Shoot Two

Feedback On Photoshop

We showed the 'disaster' to some other people to make sure we weren't being to critical on the image. We found that they also agreed with us and that the image didn't seem to look nice. The colours didn't blend well and it was over-edited. We decided to go on another shoot and try simpler ideas for the ancillary tasks.

Photoshoot Disaster

Unfortunately, when it came to editing our images from the photoshoot we realized they didn't look good enough. We decided to go out on another shoot to get better, more professional looking images.

We spent the lesson on photoshop trying to make the image look good enough but we were still unhappy with the outcome. Next lesson we will be re-designing our digi-pak and going out on a photo-shoot.

The Photo Shoot

Front Cover

Inside (Left)
Inside (Right)
Back Cover

Magazine Advert

Chase Coy CD Covers

By looking at covers Chase Coy has used for his music we can see how he represents himself and his music. In the images he looks quite laid back so we want to show this idea in the shoot we do for our digipak and magazine advert.

He also doesn't look at the camera in any of the covers. Natural lighting is used in most of the images also, the sun is seen in them.

Evaluation So Far

How does your media product use, develop or challenge the forms and conventions of real media products?

Our media product is conventional to a singer/songwriter music video as it incorporates performances with a narrative. Although, it's hard to say what is conventional when it comes to music videos. This is because you can do almost anything and use different ideas to produce a final product. However, some people say that everything has already been done so it makes it hard to create an original piece. Looking at other singer/songwriter's videos we saw that there are some conventions associated with this genre: Scenic views, bright colours and very natural mise en scene. We used and challenged these conventions, such as using a beach at sunset for various shots and we challenged it by using mundane locations.

How effective is the combination of your main product and ancillary texts?

We hope that our music video and ancillary texts are linked together. We plan to use the same actor in both the main product and the ancillary texts so the audience can associate him with the song. Our idea for the back of the CD cover is a notebook with the song titles written on as this is conventional to a singer/songwriter.

What have you learned from your audience feedback?

We used audience feedback to justify a target audience. We interviewed various people and looked on social networking sites to find who he most aims at. We found that his main audience are teenagers, but others like his music too. This is because his lyrics can be related to well, by many different people.

How have you used new media technologies?

During our research we have used various new media technologies. We used prezi to help show our research for music videos and singer/songwriters.

Digi-pak Ideas

We created drafts of our individual ideas in our early part of the project. We are now starting to look at what we could use for the final product.

We all liked the idea of the note book, with the song tracks written on paper. This shows a clear convention of a singer/songwriter and would appeal to the audience clearly so they understand what the music will be like.

We also felt that having an image of the artist on the front was very conventional with this type of genre. Our photograph will include Mike (the actor playing Chase Coy in the music video) as this sends a message to the audience showing who's music it is. We also feel that being a male young adult he could entice young females into the music by using his looks.

David Bailey

David Bailey is a well-known English fashion photographer. As well as a fashion photographer, David Bailey has also been responsible for record album sleeve art for performers including The Rolling Stones and Marianne Faithful.

Bailey has worked with various musicians over the time from The Beatles to Oasis and Dizzee Rascal.

Although we want to use a different stlye of photography we take David Bailey as inspiration as he is known for the work he does with musicians. If this were in the 'real world', and we had this promotional campaigne, we would certainly look to David Bailey for photography work as this would help promote the artist and the album.

Digi-Pack idea

This is my idea for the Digi-pack, for the album, Picturesque by Chase Coy. It includes 13 songs, but in this design I included only 8, as all of the songs couldn't fit in with my design idea.

I included the Artist in the front cover of the Digi-Pack, as this is what most Digi-packs on the market, also include for upcoming artists. Bigger artists like 'Black Eye'd Peas' are well known enough to the public, that they are able to just include a graphic in some of their album covers.

Digipack ideas

I quicky created this on microsoft word with some images taken from google and using Paint to edit the pictures. it illustrastes what the album cover might look like. i wanted to potray the genre b keeping it natural and simple in design.

Digi-pak And Magazine Advert Ideas

An Example Of One Idea Of A Digi-pak/AdvertWe Could Use: