Sunday, 23 January 2011

Evaluation Question 3)

Notes on the question before we present them.

What have you learned from your audeince feedback?

Audience Research: Who likes the song?
Pitch and the feedback
Animatic Feedback
Video Feedback: First lot of editing
Video Feedback: Second lot of editing
Feedback on Magazine advert
Digipak Feedback
Feedback on Rough Cut
Feedback on flashback effects

How we improved each step of the way thanks to the audience feedback.
Audience = Can aim at specific audience and use conventions specific to that age/gender group.
Pitch = Can finalise ideas and work on blogger work to prepare for the video.
Animatic = How we can improve the 'actual' video from the animatic. What effects the audience feels fits with the story idea.
Video = Improving the working progress and seeing what works and what doesn't to others opinions. Taking on board the audience feedback and listening to what they say and correcting our video from what they felt didn't work so much.
Magazine Advert = Changing order and text size. We also got rid of some parts of the text as the audience felt it didn't look right.
Digipak = Doing another shoot. Re-editing the photographs so they appear better. Moving and changing the typography.
Flashback effects = Taking on the audiences opinion we decided an effect wasn't specifically needed in our video and so stuck to no filter but the fading effect at the end of the 'memory'.

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